Using Social Media to Empower Your Fans to Build More Support
Speaker: Kivi Leroux Miller, President, Nonprofit Marketing Guide.com and EcoScribe Communications
Description: The real power in social media for nonprofits is not just in providing another communications channel for your message, but in empowering your supporters — your biggest fans — to share their love for your cause within their own networks. During this session and the following discussion, we’ll explore how to use the top social tools to empower your fans. We’ll look at the kind of content you should be distributing through social media and how to spark conversations (and put out fires if talk turns ugly). We’ll also look at using social media for friendraising and fundraising.
This way one of the fantastic panels from the north Carolina technology for good conference held last Friday.
Kivi is one smart marketer! She shares some valuable insights on growing your fan base by using social media.
She goes in depth with a bunch of real world examples of how NPOs, like Darius Goes West & TweetsGiving, are really leveraging Social Media to grow an engaged community of supporters online. It is definitely worth a watch!